Located in the northern highlands, Cajamarca was the site of the execution of Inca emperor Atahualpa by the Spanish Conquistadors. Visitors can see Atahualpa’s Ransom Room, allegedly filled with gold to try to buy his release from his Spanish captors. Declared a Historical and Cultural Heritage of the Americas by the Organization of American States (OAS) in 1986, Cajamarca contains many well-preserved examples of 17th- and 18th-century colonial Spanish buildings and churches and visitors should not miss the Belén complex that includes the Anthropology Museum. As a highland commercial hub, Cajamarca’s central market is a bustling mix of many different native products and people. Cajamarca is also famous for its Carnival celebrations (held four days after Ash Wednesday), undoubtedly the biggest Carnival celebrations in Peru.

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